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Having launched in 2019, we were quite excited to promote our line of fragrances in the London Fashion Week 2019. With a young, passionate and diverse team of employees, we were determined to make a statement. We gave away hundreds of our products in beautiful goody bags and received some wonderful feedback from all the wonderful friends of Cheron. Being at London Fashion Week was an experience we will never forget, we had the chance to interact and exchange ideas with some influential models and designers including Ivana. The exhilarating experience of buzzing crowds and witnessing the magical work created by the talented hands of designers who worked for years for an opportunity to showcase their work under the spotlight was truly a stunning sight.